Asia Pacific University of Technology & Innovation
Asia Pacific University of Technology & Innovation

Bachelor of Arts (Honours) in Business Management with a specialism in AI and Business Analytics

This Bachelor's at Asia Pacific University of Technology & Innovation stands out by uniquely blending core business management principles with cutting-edge AI and Business Analytics. APU is renowned for its industry-focused curriculum and state-of-the-art facilities, including dedicated AI and data analytics labs, ensuring graduates are well-equipped with practical, in-demand skills and a competitive edge in the global market. The university's strong industry ties also provide invaluable networking and internship opportunities.

science STEM Designated
schedule Duration

36 Months

school Level

Bachelors

location_on Location

Malaysia

stars Credits

360

menu_book Syllabus & Modules

01

Principles of Business Management

Core Module

02

Introduction to Artificial Intelligence

Core Module

03

Data Analytics Fundamentals

Core Module

04

Machine Learning for Business

Core Module

05

Business Intelligence and Visualization

Core Module

06

Strategic Management

Core Module

07

AI Ethics and Governance

Core Module

08

Operations Management with AI

Core Module

Career Outcomes

Employment Rate

Graduates employed within 6 months

90%
Employed
Other

Average Starting Salary

RM 4,000 - RM 7,000 (Malaysian Ringgit) or $2,500 - $4,500 USD equivalent per month for entry-level positions.

Core Focus & Roles

Business Analyst AI Project Coordinator Data Analyst Digital Transformation Consultant
Graduates will be highly sought after in roles that require both strategic business acumen and advanced analytical capabilities. They can pursue careers in technology companies, consulting firms, financial institutions, manufacturing, and any sector undergoing digital transformation. The program prepares students for positions focused on optimizing business processes, developing data-driven strategies, and implementing AI solutions.

Entry Requirements

language

English & Others

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Accepts 15 Years Education

Yes

GMAT N/A
GRE N/A
SAT N/A
ACT N/A
IELTS 5.5
TOEFL 46
PTE N/A
Duolingo N/A
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MAX. Backlogs Allowed

1

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Application Fee

Waiver Available

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Deposit Fee

Yes

event

Document Submission Deadline

One month before course start

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Application Deadline

One month before course start

Apply for this Course open_in_new Official Course open_in_new
event

Scholarship Deadline

One month before course start

school

Academic

  • Min GPA 70
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